Press Release

 

Heidi Paterno
Media Relations
813.226.2600

Verticent Continues Metal Service Center Growth; Adds Willbanks Metals

RELEASE DATE: January 30, 2007

TAMPA, FL – Verticent, Inc., a leading developer of enterprise software solutions for small-to-medium size manufacturers and distributors, announced today that Willbanks Metals, Inc. (http://www.willbanksmetals.com/), one of the leading United States carbon steel service centers, will implement the Verticent software solution for metal service centers. Eric Letz, Vice President of Willbanks Metals offered these thoughts “We were like most companies, using the same antiquated software that we've been using for 25 years. We've been reluctant to change but knew that the advancements in software was something we must take advantage of if we wanted to grow and continue to offer our customers the service and quality they expect. Being a company that varies from straight line distribution to a custom fabrication shop we knew we were going to have a difficult time finding software that was as diversified. We looked at several metals software vendors and found that Verticent was clearly the company to go with. Verticent's knowledge of the metals industry, their innovative products, and their commitment to their customers convinced us they were the right match. “ Scott Galloway, President of Verticent stated “This continues to validate our market leadership in the metal service center software market. The Verticent ERP software solution is a service center focused application built on a Microsoft technology, with a high degree of service center functional fit and a built-in infrastructure that supports flexibility to meet any unique service centers needs.” Mr. Galloway added, “One size does not fit all for metal service centers. Willbanks Metals exemplifies that; they offer a complex range of services including flame cutting, plasma cutting, decoiling, rolling, forming, fabrication, cut-to-length, structural steel distribution, mill plate distribution and flat roll distribution. They also offer a wide array of carbon steel products; primarily A36 and A572 in shapes like plate, angle, beam, channel, sheet, flat bar, tube and strip. The attitude at Willbanks Metals is ‘what you need, when you need it'. Verticent is the engine that fosters that attitude and drives true competitive advantage.”

About Willbanks Metals, Inc.:
Willbanks Metals, Inc. is located in Fort Worth, TX. They are one of the more diverse service centers serving the Southern United States. With a commitment to customer service and rapid turnaround, Willbanks Metals provides a true “one stop shop” for steel consumers. Their comprehensive inventory and services offering is second to none and they pride themselves on core company values of respect, loyalty and integrity. For more information, contact Eric Letz, Vice President at (800) 772-2352 or visit http://www.willbanksmetals.com/.

About Verticent:
Verticent, a wholly owned subsidiary of ASA International, Ltd. (a private holding company), provides integrated enterprise resource planning, customer relationship management, e-business and business intelligence software solutions that meet the unique business demands of small-to-medium size manufacturers and distributors. With a commitment to specific vertical industries where it has proven experience and success, Verticent leverages industry-specific knowledge and functionality to deliver a flexible, yet affordable, enterprise business system. The Verticent enterprise business system helps enhance overall business operations by reducing implementation and on-going administrative costs, increasing organizational responsiveness and productivity, improving customer service, sharpening organizational insight and control, and delivering a rapid return on investment. For more information contact Verticent at (813) 226-2600, fax (813) 222-0886 or visit http://www.verticent.com.