Verticent Makes Strategic Changes to Accommodate for Growth

RELEASE DATE : March 9, 2011

TAMA, FL—Verticent, a developer of ERP software for metal service centers, metal fabricators, and other targeted industries, has recently made several strategic changes in its organization. These changes are meant to refine Verticent’s strategic direction in the areas of sales, implementation, and development of its product. 

To this effect, three new members have joined Verticent’s senior management team:  Kent Johnson, Vice President of Operations, David Morgenstern, Vice President of Marketing and Sales, and Omar Peraza, President.

These individuals come to Verticent with extensive experience in the areas of software consulting and implementation, software marketing and sales, and business and financial management. 

“We believe these changes will help Verticent focus on the delivery of software that will bring measurable value to its customers,” said Omar Peraza, President.  “Verticent’s customers are in an extremely competitive business, and our challenge is to help them find ways to maximize efficiencies and capture new opportunities.”

In the coming months, Verticent will aim to aggressively expand its US and foreign market share, while ensuring that its customers’ needs come first and foremost. 

About Verticent:
Established in 1992, Verticent manufactures a full ERP suite for the metals and other targeted vertical markets.  Verticent is one of multiple software companies owned by ASA International, Inc.   For more information, contact David Morgenstern at (813) 226-2600 x 1025 or visit www.verticent.com